Morning Report: Rise of Gru & Top Gun: Maverick Rule the Box Office


 

A 12-year-old franchise hits it big at the box office over the Independence Day weekend. Minions: Rise of Gru had a huge opening this holiday weekend estimated to be $127.9 million for the four days, but that should come as no surprise with all the cross promotion the film did with everything from IHOP to Liberty Mutual to McDonald’s. And this is for a movie that was scheduled to come out two years ago, but Illumination held it through the worst of the pandemic, and it definitely has paid off. The same cannot be said for Pixar’s woke Lightyear, which continues to fail miserably.

 

 

Top Gun: Maverick continues it’s record breaking run, grabbing the number two spot with $32.5 million over the four days and Baz Luhrman’s Elvis coming in third with $24 million in its second weekend. Jurassic World Dominion made $19.2 million, and The Black Phone took in $14.6 million and only dropped 48% in its second week, unlike the majority of horror films that drop closer to 60% in their second round.

 

via Deadline


John Pallister

I'm all about having fun in geek culture, but keeping my family safe!

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