The Walt Disney Co. has developed an LGBTQ-themed apparel and accessory collection dubbed the “Disney Pride Collection” for children and adults and announced that they plan to contribute all profits through June 30 (Pride Month) to organizations that support “LGBTQIA+ adolescents and families” as it continues to fight Florida’s Parental Rights in Education law.
Rainbow-themed designs are imposed on renowned Disney trademarks such as Star Wars, Marvel, and Pixar in the goods, which is aimed at both children and adults. Some of the goods have messages like “Belong, Believe, Proud.”
2022 Disney Pride Collection Available at Disneyland Resort, 100% of Profits Benefiting LGBTQIA+ Organizationshttps://t.co/IO11N18lCw
— Disneyland News Today (@dlnt) May 16, 2022
With the release of the Disney Pride Collection, The Walt Disney Company announced that all profits made from this collection’s sales will be donated to support LGBTQIA+ youth and families 🌈 pic.twitter.com/bf3ku2qvCP
— Disney Food Blog (@DisneyFoodBlog) May 16, 2022
As David Ng reports at Breitbart:
Disney said the new line was created by “LGBTQIA+ employees and allies” and represents “their incredible contributions and place at the heart of the company.”
“We stand in solidarity with our LGBTQIA+ community everywhere,” the company said.
The Disney Pride Collection, which is being sold online as well as at Disney parks and other retailers around the country, is actually a rebranding of Disney’s gay, rainbow-themed apparel that it has sold since 2018.
Among the charities Disney will donate profits to include a slate of California-based groups, including the Los Angeles LGBT Center, LGBTQ Center Orange County, and the San Francisco LGBT Center. Other groups receiving money are The Trevor Project and the Ali Forney Center, both of which are focused on gay youth.
The new fashion line comes as Disney continues to wage its war against Florida’s Parental Rights in Education law, which bars the teaching of sexual orientation and gender ideology to children in kindergarten through third grade. The company has vowed to continue fighting the law despite strong bi-partisan support among Florida voters.
Statement from The Walt Disney Company on signing of Florida legislation: pic.twitter.com/UVI7Ko3aKS
— Walt Disney Company (@WaltDisneyCo) March 28, 2022
Following Disney’s announcement to stop the legislation, Florida Governor Ron DeSantis (R) withdrew Disney’s special self-governing status in Orlando, exposing the theme park to a slew of new regulations that could prove burdensome for Walt Disney Company.