Although ‘The New Mutants’ Was Hated by Critics it Still Managed to Increase Sales

The New Mutants technically saw an uptick in business on Saturday with $2.45M, +4%, but that’s when you back the $750K Thursday previews out of the pic’s $3.1M opening day.

Still that’s positive sign of Saturday night moviegoing, at least a pulse. In fact, most of the movies in the top 10 saw Friday-to-Saturday surges.


The opening for the Disney/20th Century Studios’ movie is now looking like $7M in a nation where only 62% of all theaters are open with auditorium capacity restrictions ranging from 25%-50%.

Says one distribution boss assessing the still challenged coronavirus marketplace, “We’re all waiting for perfection until this becomes something in a rearview mirror.”


via Deadline

Meghan Murphy

Geeking out through mental illness. Mom. Wife. Freelance writer. Pear shaped. I espouse very strong opinions on comic books and popular culture. If your wisdom is "conventional," it's probably wrong.