Is Disney Destroying Their Valuable Star Wars Brand on Purpose?
Op-Ed Disney is a type of company that markets gender-neutral strategy but somewhat gender-specific markets to girls. However, their latest big budget property…
Category: Toys
DC Writer Wanted to Kill Lois Lane Over Lack of Action Figure Sales
As bad as Gail Simone can be today from a political perspective, she did recently tell an interesting tale from a gathering she once…
All-New Indie Toy Showcase: Bobby Vala & Action Force
Indie Toy Showcase Bobby Vala & Action Force I’ve loved toys since I was a kid, I even have hopes of having my own…
2019 Dragon Ball World Adventure Hits New York Comic Con NYCC
The 2019 New York Comic Con takes place October 3rd – 6th at the Javits Convention Center in Manhattan and is the East Coast’s biggest pop culture…
Hasbro Star Wars Toys Not on Kids’ Christmas Wish Lists
Remember the article about Star Wars not connecting with the younger generations? Well, Hasbro is feeling that all too well. No wonder they have to pay…
Did Lego Just Lend Credence to Star Wars Time Travel Theories?
Recently I commented on a set of legos that are being released for The Rise of Skywalker. But there were a couple of sets I didn’t…
Is Disney Paying Kids to Play With Star Wars Toys?
During the premiere of Solo, Disney was caught paying actors to watch the film in Australia. Now they’re paying kids to play with toys. starnow.com posts…
Ugh: Red “Sith Trooper” Officially Confirmed for Star Wars IX
So today we were treated with the image of the Sith Trooper. The toys will be unveiled at SDCC 2019. Laser sites on…
Star Wars Merchandise: How Low Can Hasbro Go?
Thomas at Jedi Temple Archives provides some analysis into the Star Wars toy sales that Hasbro is no longer reporting as of 2006. It’s a lengthy…
Regarding the 2019 Return of Toys R’ Us
Remember this comedy gold? It came around the time of news that action figure sales increased by 10% – except for Star Wars, and after news…